Swiss-Belhotel International to Debut its 5-Star Brand ‘Grand Swiss-Belhotel’ in the Middle East

Swiss-Belhotel International to Debut its 5-Star Brand ‘Grand Swiss-Belhotel’ in the Middle East

Swiss-Belhotel International is bringing its 5-star brand Grand Swiss-Belhotel to the GCC with the Grand Swiss-Belhotel Waterfront Seef in Bahrain. It marks the upscale brand’s foray into the Middle East for the very first time.

Laurent A. Voivenel, Senior Vice President – Operations & Development, EMEA & India; Senior Vice President – Group Human Resources & Talent Development, Swiss-Belhotel International, stated, “We are delighted to bring our 5-star brand Grand Swiss-Belhotel to the GCC with the Grand Swiss-Belhotel Waterfront Seef, Bahrain. It is a great fit for a vibrant and dynamic destination like Bahrain and perfectly complements our portfolio of hotels in the Middle East as we continue to grow our robust pipeline in the region. This latest addition is our fourth hotel in Bahrain and highlights our commitment to the Kingdom where we have been operating with great success since the opening of our first property in 2014.”

Combining the Asian passion and Swiss professionalism with the vision of excellence the Grand Swiss-Belhotel brand is designed to surprise guests with unexpected experiences wrapped in elegance and grace and enhanced with innovation.

Laurent said, “Our strategy with this 5-star brand is to offer discerning business and leisure travellers sophisticated facilities combined with highly personalised service in a relaxing and secure environment. It is particularly suited to today’s guests who seek enriching, rejuvenating escapes paired with rich culture and exceptional service. Now, more than ever, people are looking for a chance to escape the everyday and the Grand Swiss-Belhotel Waterfront Seef, Bahrain offers exceptional facilities to break away from the routine.”

The Grand Swiss-Belhotel Waterfront Seef is centrally located on the sea banks of Al Seef district in Bahrain merely 12.6 km from Bahrain International Airport. It lies between the picturesque Al Reef Island and Water Garden City overlooking the breath-taking Arabian Gulf.

Visitors to ATM Dubai can find Swiss-Belhotel International on stand: HC0935 in the Sheikh Saeed Arena at the Dubai World Trade Centre from 16 to 19 May 2021. The brand will also be present at the ATM Virtual from 24 to 26 May 2021.

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